Average enrollment time,
front desk to confirmed member.
Most practices lose 30–40% of direct-pay patients because the sign-up friction is too high. Optic cuts enrollment to a single interaction — faster than filling out a new-patient intake form.
Patient walks in — or clicks in.
Staff triggers enrollment from the front-desk tablet or the patient self-enrolls via a practice-branded link. No paper. No separate portal login.
Plan selected in 12 seconds.
Optic surfaces the correct membership tier based on patient age, exam history, and your configured plan rules. One tap confirms.
Payment captured. Record created.
Card-on-file stored via PCI-compliant vault. Member record syncs to your EHR note automatically. No duplicate data entry.
Benefit overrides handled
manually. Every limit tracked automatically.
Optic's Benefits Engine enforces your plan rules at point of service — flagging when a patient has used their frame allowance, when a contact lens fitting is included, and when an upgrade discount applies. No spreadsheet. No guessing. No staff apologizing at checkout.
Benefit status at point of sale — no end-of-day reconciliation
Plan rule enforcement — no staff discretion, no overrides without audit log
Annual benefit counters reset on member anniversary, not calendar year
Tuesday morning
phone shifts. Automated.
The average independent practice spends 6.4 hours per week on manual recall outreach. Optic replaces every one of those calls with a precision sequence triggered by exam date, benefit expiry, and member plan — not a calendar reminder someone forgot to set.
Average annual revenue
per member. Up from $180.
Insurance reimbursements decline every year. The practices growing revenue aren't fighting payers — they're building a direct relationship with a predictable monthly payment. Optic's Revenue Dashboard shows you exactly where every dollar comes from, and where the next one will.
"We went from chasing insurance EOBs every week to watching a number go up on a screen. Optic made our direct-pay membership the most predictable part of our revenue by month three."
See what your practice numbers look like with Optic — based on your current patient volume.
Of truth for every location.
Standardized without losing the personal touch.
Multi-location groups can set global plan tiers while allowing location-level pricing variance. One login, one report, one renewal workflow — but patients at each location still see your practice name, not a corporate membership platform.
Define once at group level. Each location inherits or overrides pricing within your set parameters.
A patient who visits your second location is recognized instantly — no re-enrollment, no lost benefit history.
One export covers all locations: MRR, churn, exam utilization, and renewal forecasts across your entire group.
Front desk at each clinic sees only their patients. Owners and managers see the full picture.
See Your
Practice
Numbers.
Enter your practice details and we'll build a projection showing your potential MRR, estimated churn reduction, and staff hours recovered — specific to your patient volume and location count.